Whitney Wolfe Changes The Women Fate

Whitney Wolfe is recognized in the American economy for being an aggressive entrepreneur. Moreover, she is known for her strength, determination, and resilience. Whitney was a co-founder in Tinder and is the President and founder of Bumble App and its module Bumble BFF.

The Nasty Experience Becomes a Revolution
Whitney admits that she spent sleepless nights after her failed relationship with Justin Mateen. That was not only because of the relationship but because she was also cheated out of the Tinder Business deal by Justin and the other partners. Justin and the other Tinder co-founders said that having a woman in their company made them look like a joke. They forgot all the hard work and contribution that Whitney had made in the company as co-founder. Justin also called Whitney a whore in the public and greatly humiliated her. Only a strong woman would recover from such a fall. Whitney decided to seek justice in the legal system, and the court awarded her sufficient damages.

The nasty experience made Whitney Wolfe decide to launch an app where the woman would have more power than the man. The woman would no longer wait for men to call the shots; she would now call the shots. Whitney realized that women like her who are go getters do not need to sit back and wait for a man to approach them; they may as well approach the man they love.

Bumble Values
Wolfe operates the dating app on two basic values: avoid nudity and be kind. Men who love posting shirtless photos are prohibited from the act and so are those who send unsolicited male genitals. Whitney refers to the above as lack of etiquette that a sophisticated woman cannot condone. At the same time, Whitney rebukes the men who love ghosting or disappearing from romantic relationships without explanations. Bumble demands that each user should consider the feelings of other users before they make any communication, as that builds respectful relationships.

On the other hand, Bumble BFF, which is a module within Bumble, utilizes the same principles. The app allows women to socialize among themselves and find friends, whom they can trust. Whitney added the feature after releasing that women were using Bumble to make female friends.

Learn more about Whitney Wolfe: http://geeksnews.co.uk/with-bumble-bff-whitney-wolfe-says-to-women-youve-got-a-friend/

Lori Senecal Discusses About The “Mini-ization” Trend

In her article, Mini Is The New Maxim, which was published on Forbes in Jan 4, 2013, Lori Senecal highlighted about the new trend of mini-ization. In the recent years, most people have experienced the “bigger is better” trend, which is characterized by bigger houses, TV sets, cars and bigger Martinis. However, the trend is slowly dying down as the world welcomes a mini-life, especially in the world of technology. Consumers and marketers are increasingly embracing the new mini lifestyle where concepts are described in terms of micro and nano. Products such as the iPad-mini, which sold 50 million within a few months, reports campaignlive.com, have probably influenced the awakening of the mini-life.

Other influencers could be the sobering economy that fueled moderation. In addition, the New Yorkers forbidden bigger gulp by Mayor Bloomberg made people think twice about the meaning of big enough. Today, the mini lifestyle is being experienced in the fitness industry with mini-workouts, vacation transitioning from stay cation to mini-vacation where individuals are now enjoying tiny beat of pleasure tacked into business trips. The proliferation of home businesses and start-ups saw workplaces become smaller, making the 4-Hour Work Week become a best seller. Other goods include the orbit new gum micro pack, Pinterest, which is loaded with numerous pages. At Lori Senecal’s workplace KBS+, they created a contest for passionate mini videos produced by BMW enthusiasts during the launch of BMW’s Series Sedan. This information was originally reported on Forbes as explained in the link below https://www.forbes.com/sites/marketshare/2013/01/04/mini-is-the-new-maxim/#36c9a3fb6c99

About Lori Senecal

Lori Senecal is the Global CEO of CP&B where she is in charge of the firm’s global growth and development. In addition, she manages all the international operations of the company. Lori joined the company in 2015. Through her visionary leadership, she has achieved tremendous success considering that she has had much influence on both the business and culture of CP&B. She transformed the company into an inventive, collaborative and agile environment with strong global market flair. Her extensive knowledge of talent acquisition has driven growth and development, equally distributed in all the disciplines and geographies. Recently, Advertising Age recognized the company as one of the Creativity Innovators of the Year. In addition, the same company named Lori Senecal as one of the four 2016 Agency Executives to Watch. Initially, she worked as the president and CEO of MDC Partner Network. She was also the global chairperson and CEO of KBS+. Lori is the recipient of many awards, including the Ad Week’s Women to Watch in 2013 and a Quantum Leap Award for Leadership and Innovation by the AWNY Game Changer Awards.

This information was originally mentioned on the links below:

https://www.linkedin.com/in/lorisenecal/

https://lorisenecalofficial.tumblr.com/